Leader of the Hatters, he is charming, flirtatious, laidback and loves black tea, Blood is nothing like the Mad Hatter, the character he represents. He rules the Hatter's Mansion area and is strongly hated by Mary Gowland for making his name known throughout the Land of Hearts. He is also involved in a civil war with the Queen of Hearts. Alice notices right away that he looks exactly like her ex-boyfriend. Nightmare created his face to look identically like her ex-boyfriend. Nightmare's reasons are not yet known.